Baskin Robbins is originally an American ice-cream brand. It was established in 1945 by Burt Baskin and Irv Robbins in California. Today it is the world’s largest chain of ice cream. The brand is present in 7500 locations with 2500 outlets in the Unites States itself.
Baskin Robbins got its famous logo for offering 31 flavors of ice cream, one for each day of the month. Currently, they offer more than 1,000 flavors across the globe.
Baskin Robbins Franchise STATS
Potential of Baskin Robbins Franchise?
There are more than 7000 Baskin Robbins outlets in almost 50 countries currently, with over 150 in the UK alone. Baskin Robbins is a world leader along with sister brand Dunkin Donuts. Being a part of Baskin Robbins means you are a part of a 74 year old ice cream giant. Baskin and Robbins are known for their unique flavors, ribbon technique and mousse like ice creams. As a franchisee, you can involved in a business that offers you suitable working hours, high standards of training and support and a chance to be a part of the company’s expansion plans.
Currently, Baskin Robbins has 150 stores in the UK, and is searching for suitable franchise candidates to expand their business.
Baskin Robbins Franchise Cost Information
In order to open a Baskin and Robbins franchise, you need a minimum investment of at least £500,000 in liquid assets. This sum is enough for a 5 unit investment plan. As a franchise, you will be expected to operate a minimum of 10 units, so the investment is likely to increase. In addition to the investment, the brand also charges an additional advertising fee of 2 %. The company is looking for financially sound candidates who can afford the investment in liquid assets.
Baskin Robbins Franchise Profit Estimates
The profit estimates have not been confirmed by the company. However, Baskin and Robbins is 100 percent franchised. This means that every franchise owner holds a stake in the success of the business.
Baskin Robbins Franchise Training & Support
Baskin and Robbins will assign you a property agent or a realtor to help you find the most suitable property for your business. The brand will also provide you with complete training and support. You will get full assistance from a team of certified trainers who will help you in setting up your ice cream business.
The Baskin and Robbins training module consists of operational assistance, food safety and health safety training, assistance with management systems, etc. In addition to this, Baskin and Robbins conduct franchise meetings every quarter for all their franchisees. These meetings are a way for franchisees to get to know each other better, network and learn from each other’s experiences.
The company also takes care of product development and merchandising.
Baskin Robbins Franchise FAQ’s
- Is it safe to invest in Baskin Robbins?
According to statistics, off all the food consumers, 89% like eating ice-cream. This is a huge market for any ice cream store. The good thing about Baskin Robbins is that it provides not just ice-cream but also other beverages like smoothies, shakes, etc. You can tap a huge consumer base with a Baskin Robbins franchise.
- Can I open a Baskin Robbins franchise?
Baskin and Robbins is looking for people with experience in real estate and multi-unit Quick Service Restaurants or QSRs. If you have prior experience of working in the retail or food service industry, then you will make for a good candidate to open a Baskin Robbins franchisee.
- Does Baskin Robbins offer third-party funding?
This information can be discussed with the franchise team directly.